How to Add a Slider in Webflow: Step-by-Step Guide (2025)

Sliders are an interactive way to display content on websites. Whether you're showcasing your projects, portfolio, highlighting customer testimonials, or creating a hero section that grabs the attention of users immediately. With Webflow's visual editor and built-in slider element, adding and customizing a responsive slider has never been easier.

A slider is a visual component on a website that cycles through a series of content slides, either images, text, or other media, allowing users to view multiple pieces of content in the same space. Sliders can be manual (navigated by user clicks or swipes) or automatic (content transitions on a timer).

In this guide, we'll walk designers, marketers, and business owners through how to add a slider in Webflow. By the end, you’ll know how to build, style, and optimize a slider that enhances both form and function for your website.

Common Types of Sliders

Image Sliders

• Standard/Slideshow: Displays one image at a time, cycling through a series of images.
  
• Carousel: Shows multiple images simultaneously, allowing users to browse through them.
  
• Showcase: Highlights one main image while providing a glimpse of other images in the series.

Content Sliders

• Text Snippet Carousels: Display short pieces of text or headlines, often used for announcements or promotions.
  
• Informational Sliders: Support website content with visuals and extra data.
  
• Testimonial Sliders: Showcase customer testimonials to build trust and credibility. 

Other Slider Types

• Video Sliders: Display short videos to enhance engagement and showcase work.
  
• Product Sliders: Showcase multiple products on a single slide, often used in e-commerce.
  
• Hero Area Sliders: Create a strong first impression at the top of a website page.
  
• Presentation Sliders: Used to display portfolios or highlight impressive work

Choosing the right type depends on your website goals, user needs, and the kind of content you're promoting.

What is a Slider in Webflow?

A Webflow slider is a built-in component within Webflow that enables you to display multiple pieces of content. That content would be a scrollable format perfect for showcasing images, testimonials, products, or featured content in an engaging way. A slider is a rotating set of content that transitions from one slide to another, either automatically or with user input. Sliders are commonly used to:

• Showcase featured content in hero sections
  
• Display customer testimonials
  
• Create product image carousels
  
• Highlight key features or services in a compact format
  

Common Types of Webflow Sliders

• Hero Sliders: Typically placed at the top of a homepage, displaying key messages.
  
• Testimonial Sliders: Rotating reviews to build trust and credibility.
  
• Product Carousels: Ideal for e-commerce or portfolios.
  

Benefits of Using Sliders

• Visually Engaging: Presenting content in a dynamic, interactive format is ideal for keeping visitors engaged.
  
• Built-In and Easy to Use: Webflow sliders are native components, meaning you don’t need third-party plugins or coding to use them.
  
• Fully Customizable: Webflow sliders offer complete design flexibility to match your site’s branding.
  
• Responsive by Default: Sliders in Webflow are automatically optimized for desktops, tablets, and mobile devices.
  
• Animation and Interaction: Combine sliders with Webflow’s interactions and animations to create advanced scroll effects, hover transitions, or autoplay carousels.

Must Read: 5 Best Webflow Site Sliders to Enhance Your Website  

Prerequisites: What You Need Before Adding a Slider in Webflow

Before you dive into creating a webflow slider, ensure the following:

• You have a Webflow account and an active project.
  
• A basic understanding of the Webflow Designer interface (e.g., how to add elements, style classes, and navigate panels).
  

How to Add a Slider in Webflow: Step-by-Step Guide

Step 1: Add the Slider Component in Webflow

1. Open your Webflow project and go to the desired page or section where you want to add the slider.
   
2. In the left-hand panel, click on the “+” (Add Elements) tab.
   
3. Under Components, drag and drop the Slider element onto your project

By default, the slider comes with:

• Two slides (Slide 1 and Slide 2)
• Navigation arrows
• Navigation dots (pagination)

Step 2: Customize the Webflow Slides

You can add any content inside each slide, text, images, videos, or even other Webflow elements.

1. Click on Slide 1 and begin editing by dragging elements like images, headings, and buttons into the slide.
2. Repeat the process for Slide 2 or duplicate the slide to create more slides:
   
3. Right-click on a slide and select Duplicate to quickly add a similar slide.
4. Use the Navigator panel to manage and reorder your slides as needed

Step 3: Style Your Webflow Slider

Webflow offers full design flexibility for styling your slider and its contents.

• Select the Slider Wrapper, Slides, or individual slide elements.
• Use the Style panel to change:
  
  • Width and height
  • Background color or image
  • Padding and margins
  • Typography
  • Animations and transitions

To make your slider responsive

• Use Webflow’s Breakpoints (Tablet, Mobile Landscape, Mobile Portrait) to adjust styling for different devices.

Step 4: Adjust Slider Settings

Click on the Slider element to access its settings in the Element Settings panel (D key).

Here, you can

• Set Autoplay (with a delay in milliseconds)
  
• Enable or disable infinite looping
• Choose if navigation arrows or dots are visible
  
• Adjust the animation easing and duration

Step 5: Preview and Test

Once your slider is built and styled:

1. Click the Preview (eye icon) in the top bar to test your slider interactions.
2. Use the navigation arrows and dots to switch between slides.
3. Test responsiveness across different breakpoints.
4. Make adjustments as necessary before publishing

Advanced Tips: Making Your Webflow Slider Stand Out

Want to take your slider to the next level? Here are some pro-level enhancements:

1. Add Animations with Webflow Interactions

• Use scroll-based or hover-triggered animations to make slides feel alive.
  
• Animate content within each slide separately for storytelling impact.
  

2. Use CMS for Dynamic Sliders

• Create a CMS Collection (e.g., testimonials or portfolio items).
  
• Bind slider content to CMS fields using Webflow CMS + Swiper.js or custom scripts.
  

3. Custom Navigation Buttons or Thumbnails

• Replace default arrows with branded icons or images.
  
• Add thumbnails below or beside your slider to improve UX.

Must Read: 8 Essential Strategies To Improve Website User Experience (UX)

4. Optimize Performance

• Compress images for faster load times.
  
• Use lazy loading for background images.
  
• Limit animations and layers to prevent lag.
  

Common Mistakes to Avoid with Webflow Sliders

While sliders are powerful tools, misuse can lead to poor UX. Here’s what to avoid:

• Overuse of sliders: Not every section needs to rotate. Focus on key messages.
  
• Heavy images or videos: Unoptimized media can drastically slow load times.
  
• Poor mobile experience: Always ensure slides adapt to smaller screens.
  
• Accessibility issues: Add proper alt text, keyboard navigation, and focus states.

Recommended To Read: Webflow Mobile Optimization Made Easy: Essential Tips & Tricks

Conclusion: Build Engaging Sliders with Webflow

Webflow makes it incredibly easy to create beautiful, responsive sliders without touching a single line of code. Whether you’re building a product carousel, client testimonial section, or a standout hero banner, the flexibility and customization options available allow you to tailor every detail to your brand and audience.

Experiment with advanced features like interactions and CMS integration, and keep UX, speed, and accessibility in mind to maximize effectiveness.

Need Help Building Your Webflow Site?

If you're a SaaS, IT, or B2B company looking to drive more leads and conversions through your website, partner with theCSS Agency—a leading Webflow agency trusted by clients worldwide.

At theCSS Agency, we specialize in crafting Webflow websites that are not only visually impressive but also optimized for lead generation and SEO. Whether you're starting from scratch or need a redesign that converts, our experts are here to help you succeed.

Book a free consultation with theCSS Agency today and discover how we can elevate your Webflow site to the next level.

FAQs: 

1) Can I use CMS to power my slider?

Yes. With Webflow’s CMS and some custom code (or third-party tools), you can generate dynamic sliders for testimonials, blog posts, or portfolios.

2) How do I create a vertical slider?

While Webflow’s default slider is horizontal, you can simulate vertical sliders with interactions and custom layout positioning.

3) Can I add video to Webflow sliders?

Absolutely. Embed a video element within a slide. Just ensure it doesn’t auto-play on all slides for performance reasons.

4) How do I trigger a slider change with interactions?

Use Webflow Interactions to link buttons or triggers to navigate between slides—perfect for storytelling or custom workflows.