Engineering a High-Performance Mobility Platform for GetGo
Enterprise Webflow Development + Custom JS Pricing Engine
Project Overview
We developed a high-performance Webflow platform for Singapore’s leading car-sharing service, GetGo, featuring a sophisticated custom-coded pricing engine. By engineering complex JavaScript logic to handle dynamic timeslots and 'timecap' rate structures, we transformed their website into a powerful, transparent utility tool for thousands of users.
Complexity Behind the "Freedom to Drive"
GetGo facilitates thousands of bookings daily across a massive fleet. To provide users with transparent pricing, the website needed to solve two major hurdles:
- Dynamic Utility: Users needed to calculate rental costs before booking in the app, requiring a tool that could handle specific dates and hourly timeslots.
- Complex Rate Logic: The pricing wasn't linear. We had to account for Timecaps (maximum charges over specific durations) and varying rates based on peak/off-peak times, which are difficult to manage in a standard "no-code" environment.
The Technical Solution: Custom-Coded Pricing Engine
While Webflow handled the visual interface, we engineered a custom JavaScript-based Rental Calculator to handle the "heavy lifting" of GetGo’s pricing structure.
Advanced Timeslot & Date Logic
We built a custom interface that allows users to pick specific dates and times. The engine calculates the duration and applies the correct rate category (Standard, Peak, or Off-Peak) in real-time.
The "Timecap" Challenge
Handling timecaps required sophisticated conditional logic. We wrote custom code to ensure that:
- The calculator recognizes when a rental duration hits a "cap" (e.g., a daily max rate).
- The pricing logic automatically switches from hourly rates to the capped rate to provide the user with the most accurate (and lowest) price.
- The UI updates instantly without page refreshes, maintaining a "native app" feel.
The Impact
Increased Booking Intent
By providing an accurate price estimate on the web, GetGo sees higher-quality traffic moving from the website to the mobile app.
Reduced Support Queries
Transparent pricing with timecap logic means fewer users contacting support to ask about rental costs.
Marketing Scalability
The marketing team can now launch new vehicle categories and promotions without needing to rewrite the core pricing logic
Strategic Takeaway
For GetGo, we didn't just build a website; we built a functional extension of their app. By solving the 'Timecap' logic through custom code, we proved that Webflow can handle complex, enterprise-level financial calculations while maintaining beautiful, high-speed design.
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